Forging sports technology links

Ulster University is hosting a workshop in Dublin to encourage sports companies to work more closely with technology researchers

UlsterUniversity is hosting a workshop in Dublin today, 14 November, to encourage sports companies to work more closely with technology researchers to enable their businesses to grow.

Ulster, in partnership with EnterpriseIreland and Universities Ireland, will bring together researchers from both sides of the border and representatives of the sports industry to explain how collaboration between the two sectors can lead to increased business opportunities.

The workshop will examine how ongoing research across Ireland into devices, sports equipment, surfaces and physical activity and health may be applied to future EU framework programmes, helping research organisations and businesses to work more closely together.

Eddie Friel of Ulster’s Business Liaison Office said: ‘For continued success in sport it is important to improve performance. One way of improving this performance is through continued use of technology in preparing athletes to develop their equipment. The better equipped we are, the more success we will have.’

The workshop is being held in response to the EU-funded Innosport project, which calls for mutual cooperation, partnership and a collaborative based approach between existing and new sports businesses and researchers. Delegates will hear of innovative research that could in future be applied to the sports industry; plus a call for a commitment to build capacity and an emphasis on business development, focussing on growth opportunities in this sector.

The workshop will present the main points of the Innosport project, and will provide opportunities for business delegates to interact and contribute to future plans and directions that the sports industry in Ireland may input to the main European project.