Charged for growth

According to a pending report, the US wholesale market for battery control technology exceeded $2.2 billion in 2003 and should grow to more than $4.2 billion by 2009.

According to a soon-to-be-released updated report from Business Communications Company, Inc (BCC) the US wholesale market for battery control technology was in excess of $2.2 billion in 2003 and should grow to more than $4.2 billion by 2009.

The report, entitled The Surging US Battery Control Technology Business, shows that battery chargers and power converters currently represent the largest of the three battery control technology market sectors, with 2003 sales of about $1.4 billion.

By 2009, smart batteries will be the largest of the three sectors, with wholesale sales exceeding $2.2 billion compared to approximately $1.8 billion for chargers and $227 million for power conditioners.

There are some 60 million automotive battery chargers in place in American households. An additional 30 million commercial, industrial and government sites own automotive battery chargers, totalling approximately 90 million automotive battery chargers in service. The number of battery chargers in place will grow two ways. First, the total number of US households and businesses will increase as the population grows. Second, the percentage of households and businesses that have automotive battery chargers could increase.

BCC predicts the number of potential battery charger users (households and businesses) will increase, on average, 1.5% annually over the next five years.

Further, the percentage of households and businesses with battery chargers, along with an increased number of households with more than one, will lead to an additional 1.0% average annual sales increase. This will result in a total 2.5% average annual growth rate in the number of units sold. On the other hand, with the growing number of units sold, their actual unit value will fall. Specifically, between 2003 and 2009, value should grow from $397 million to $439 million.

One of the most promising market sectors is based on the potential of automotive smart batteries. They will combine advanced battery systems with microprocessor-controlled built-in chargers and conditioners. BCC predicts that between 2003 and 2009, the market for automotive smart batteries will grow from about $5 million to $660 million.

The traditional smart battery market for portable products (cellular phones and especially portable computers) currently is $752 million annually, but will grow to more than $2.2 billion by 2009. Significant markets for traction and stationary smart batteries could also develop.

Stationary battery control technology, including uninterruptible power systems, emergency lighting and remote and alternative power sources, currently represents a $407 million battery charger market and a $14 million power conditioner market. By 2009, the annual market for stationary battery chargers will grow to $502 million. The stationary product power conditioner market will grow to $18 million. By that time, BCC predicts a $105 million stationary product smart battery market.