Lo-Q buys Text-Q

Virtual queuing system company Lo-Q is buying Avius Experience’s Text-Q system to provide further reservation solutions to the leisure industry


Henley-on-Thames, Oxfordshire-based virtual queuing system company Lo-Q is buying Avius Experience’s Text-Q system to provide further reservation solutions to the leisure industry.



Lo-Q supplies dynamic virtual queuing systems to theme parks and related markets. Avius Experience is a bespoke software development company based in Bournemouth, Dorset.



Text-Q allows mobile phone users to reserve a place in line for participating attractions which have typically one or a small number of queues. Users pay a fee to avoid standing in a queue, generating additional revenue for the attraction.



Text-Q is in use in the London Dungeon and three other European venues and Lo-Q will be marketing the solution worldwide. Lo-Q plans to further enhance Text-Q, with the anticipation of further new and innovative products to be marketed by Lo-Q.



The purchase sum, the amount of which has not been disclosed, is to be satisfied through cash and shares.



Lo-Q’s managing director, Leonard Sim, said: ‘These arrangements with Text-Q allow us to bring the benefits of virtual queuing to visitors of smaller attractions, where there are only a few queues, perhaps only one line. We look forward to further benefit from our relationship with Avius in the future.’