Motorola’s Automotive and Industrial Electronics Group (AIEG), a business unit of Motorola’s Integrated Electronics Systems Sector (IESS), has moved into the Electrical Power Steering (EPS) market.
Motorola will develop and supply EPS torque sensors for a major manufacturer of steering products. The six-year award is expected to bring estimated sales revenues of $60 million to Motorola AIEG. Production will begin in mid-2001 for model year 2002.
This award will serve as an entry point for Motorola AIEG into the EPS sensor market. Several of Europe’s Original Equipment Manufacturers (OEMs) have employed the EPS technology in their vehicles.
This is Motorola’s first opportunity with the steering manufacturer, which is considered one of the world’s leaders in steering and electrical steering components.
The Integrated Electronic Systems Sector (IESS) is a provider of electronic products and systems for customers integrating electronics into their products. Motorola’s Automotive and Industrial Electronics Group (AIEG) researches, develops and manufactures electronics and electronic systems for automotive original equipment manufacturers and all tiers of automotive system suppliers and industrial customers world-wide.
More at www.motorola.com