Product Details Supplier Info More products

Fascia is supplying Poweroasis with membrane keypads produced from MacDermid Autotype’s Autotex S for use in the Poweroasis Controller (D) – a 19in rack mounted diesel generator management unit.

When deployed, this new product will typically reduce diesel consumption by at least 50 per cent and generator maintenance costs by 70 per cent.

Poweroasis has identified the potential future growth for green telecoms.

For instance, there are presently more than 400,000 base stations globally powered by diesel generators, with this figure expected to increase by 50 per cent (ABI Research) over the next four years.

Specifically, Poweroasis products and services reduce diesel consumption for remote mobile-phone base stations by supplementing or replacing diesel generators with wind and/or solar renewable energy and by intelligently managing diesel generators when present.

Poweroasis identified Fascia Graphics in May 2009 through an internet search for local manufacturers of graphic overlays and membrane keypads.

Ivan Harris, chief marketing officer of Poweroasis, said: ‘It was crucial that we also embodied our brand into the design to stand out from the other 19in units on the market.

‘The general design was undertaken by our graphic-design company and then converted into engineering drawings by Fascia Graphics,’ he added.

As Fascia Graphics has established relationships with the leading suppliers in the market, it was able to suggest Autotex S, a new product launched by MacDermid Autotype.

This hardcoated polyester film offers a unique stainless steel and brushed metallic effect for membrane keyboards, keypads and fascia panels.

Yet, unlike stainless steel, Autotex S does not show fingerprints and can easily be printed with clear display windows or contain secret-until-lit graphics, with the film offering excellent colour rendition and light transmission in clear areas.

The benefits of Autotex S are not just cosmetic.

It can easily be embossed, making it ideal for use with domed tactile membrane keypads or in applications where keys or panel areas need to have raised edges.

Ultimately, it offers product designers an efficient and versatile method of developing striking and high-quality graphic products with the appearance of stainless steel.

Paul Bennett, managing director of Fascia Graphics, said: ‘We have found Autotex S easy to handle throughout the manufacturing process.

‘Its tough outer surface also offers excellent resistance to abrasion and a wide range of chemicals and solvents.

‘Therefore it is ideal for the rigors of being mounted on a mobile-phone base station,’ he concluded.

The Poweroasis Controller (D) will be launched in January 2010.

The company has targeted sales for its first year at a modest 1000 units, but the potential market is huge.

MacDermid Autotype

MacDermid Autotype is a world-leading industrial manufacturer of coated films and blended liquids for use in the printing, automotive and electronics industries. Founded in 1868, Autotype draws from its wealth of history embracing leading-edge technology combined with exceptional applications to help support its customers to succeed.

For over 140 years we have been leading innovators of high-quality precision coated films. Our product ranges include overlay films for membrane touch switches, stencil products and cleaning chemicals for screen printing, products for film insert moulding (FIM/IMD) and graphic display films.

Our extensive expertise in precision coating technology enables us to transform and enhance the performance of films for many high-tech and demanding applications.

We are committed to supplying products that meet our customers' exacting designs and application requirements, manufactured to standards ensuring a consistency of performance that meets their full requirements.

Operating from global locations — England, Chicago, Singapore and Shanghai — enables us to maintain worldwide coverage through experienced and dedicated sales personnel, responding in real time to the changing needs of local markets.

View full profile