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2017 is proving to be a year of both celebration and change for ODU Connectors.

Not only is it 75 years since the company was first founded in Bavaria, but it’s also 30 years since their first UK subsidiary was established.

In addition, so as to improve their service to UK customers, ODU UK Ltd has introduced a new business model for 2017. They have re-structured to give a focus firmly at the front-end, whilst at the same time, they have shortened their supply chain, with direct-ship and customer support now coming direct from corporate HQ in Muhldorf.

To assist this re-organisation, ODU distributors were asked to increase their support, so as to ensure that the maximum levels of UK customer service were retained during the operational change-over.

Long-term ODU distributors Selwyn Electronics Ltd, based in Sevenoaks, rose to this challenge and adopted a proactive approach to customer needs.

Now, following a review of the first six months performance, ODU UK Ltd has announced that they have a new ‘primary partnership’ agreement with Selwyn.

According to ODU’s UK MD Nick Harper “Selwyn have embraced the opportunity and it’s been a win-win for both companies. They’ve just had their best half-year for ODU product sales and are firmly on-track to have a record full-year. At the same time, we’ve had great feedback from customers about the service that they are providing. We look forward to building on our strengthened relationship with Selwyn to increase sales even further.

Selwyn are equally enthusiastic about the new arrangement – Operations Director Kevin Wilson said “This partnership marks a new phase in our relationship with ODU and already both parties are seeing increased business as a direct result“.

Sales Director Chris Read adds “This deal gives us a heads-up on potential new business

in partnership with ODU and encourages us to invest time and effort on joint activities aimed at gaining new sales on behalf of both companies – a great opportunity.”

ODU UK

For more than 75 years, ODU has designed customized premium connectors ensuring reliable transmission of power, signals, data, and media in demanding applications in the growth markets of medical, military & security and energy, as well as in established sectors such as industrial electronics, test & measurement, and automotive.

For more than 75 years, ODU has designed customized premium connectors ensuring reliable transmission of power, signals, data, and media in demanding applications in the growth markets of medical, military & security and energy, as well as in established sectors such as industrial electronics, test & measurement, and automotive.

In 1937, Otto Dunkel built the first ionospheric transmitters, broadcasting messages into the atmosphere, to be reflected to another location. Early transmissions presented many challenges, particularly with the plug contacts of the broadcasting system. Looking out his window one day, Otto saw a man with a twig-broom sweeping up leaves – giving him the idea for an entirely new contact – the springwire.

A year later Otto patented his invention: Now known around the world as ODU SPRINGTAC, offering connector technology on the highest technical level. Multiple, individually-operating, springwires are incorporated into each contact [even the smallest 0.76mm dia contact has 15 springwires] – each springwire in contact with the pin, ensuring extremely high mating cycles and stable low contact resistance.


ODU-MAC
is a rectangular connector system offering almost limitless configurations. Reliable and compact, most ODU-MAC modules are based on ODU SPRINGTAC technology, ensuring high contact stability even under increased vibration.

Available in two formats  – in a DIN housing for manual operation and in an aluminium frame as an automatic docking version. The contacts can be varied by the customer – using a configurator, backed-up by ODU technical support engineers.

Whether in connector technology for the Finnish state railway, in the analysis unit of heart catheter systems, or in pick-and-place machines, the ODU-MAC ensures reliable safety – customers report no failures in the docking version of the ODU-MAC even after one million mating cycles.

So, what’s new?

ODU have introduced a new, high-density version of their highly successful miniature AMC push-pull connector. With dia­meters from under 10 up to 18.5mm and contact densities of up to 40 contacts, this connector offer functionality and premium quality in a compact size. At the same time, these featherweights guarantee a highly robust connec­tion, convenient handling, and long service life. ODU is developing customized versions of these connectors to meet specific customer require­ments, and also offers cable assembly and over-moulding.

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