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A one-day masterclass from MAS North West will deal with the issue of integrating service into manufacturing businesses.

MAS North West, in association with Lancaster University Management School and the Advanced Institute of Management Research, is holding a one-day masterclass on 10 March at Haydock Park Racecourse, entitled ‘Integrating Service into your Manufacturing Business’.

In an increasingly competitive world it is becoming less and less viable for companies to maintain a competitive edge on the basis of selling products alone.

Offering services that are closely integrated with a company’s product can be a powerful source of differentiation, allowing margins to be maintained and cementing stronger relationships with customers.

MAS – North West

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