Supply chain suite helps retain market share

Stoke-based Churchill China has taken delivery of Demand Planning 3.02, part of the Xei supply chain suite from Prescient Systems.

Competition from overseas, cheap imports and a strong pound has increased competitivity within the UK ceramics industry where improving customer service levels is key to retaining market share.

David Garnett, Churchill China’s IT director said: ‘We chose Prescient’s Demand Planning system to improve customer service levels and reduce costs through improved inventory control. Staying competitive means delivering exceptionsal customer service, quality design, quality products and differentiation. Demand Planning will help us bring new products to market quickly and deliver them reliably.’

Chris Taunton, managing director of Prescient Systems Europe added: ‘Demand Planning will bring visibility and control, helping Churchill to respond to its customers, partners and suppliers, bringing enhanced service levels for competitive advantage.’