UK student takes top prize at Electrolux Design Lab

Jordan Lee Martin from the University of Huddersfield has won top prize at the 2015 Electrolux Design Lab with Bloom, a kettle that recycles steam for other useful tasks, helping to educate chldren. 

Beating over 1,500 other competition entries, Bloom recycles steam into three separate pods that are attached to its docking base. The pods can be configured for three different uses; steam cooking, air purification/growing, and product sterilisation. The pods can also be controlled via an app, providing an education tool to teach children about photosynthesis, the water cycle, and safe cooking.

Bloom recycles steam into three separate pods that are attached to its docking base.
Bloom recycles steam into three separate pods that are attached to its docking base.

“Based on real needs and clever use of existing technology, this aesthetically pleasing concept has potential for multiple use, which will inspire, teach and interact with kids both emotionally, digitally and physically,” said Lars Erikson, senior vice president of Design at Electrolux and head of the jury.

The theme for this year’s competition was “Healthy Happy Kids”. Jordan was inspired to create his device by his autistic brother, who wanted to help their mother more around the house, but was restricted by potential dangers and a lack of understanding.

Bloom’s spout means hot water and steam is redirected through vents to the pods, removing any potential threat to children. The clear pods are made from heat resistant material, meaning kids can get close to the various processes without risk of injury.

“Engaging children in the cooking process is somewhat difficult since there is some safety concerns within the kitchen,” said Lee Fain, innovation manager at Electrolux Design.

“Needless to say, having a child with special needs increases the need for protection within the home and at the same time being as inclusive as possible with the daily family processes.”