Big screen romance

This month’s Consumer Electronics Show showcased the public’s continuing love affair with the latest devices. But along with popularity go responsibilities and global realities, says Gary Shapiro.

The

represents the world’s hope for its finest future — a future of products that change people’s lives, bring them joy, teach them skills and keep them connected.

This hallowed event brings the newest, most exciting technologies and people together. And if CES is doing well, it must mean our industry is innovating and giving consumers more choice.

No company can stand still. To survive, firms must make it better, quicker or cheaper. Consumers want innovation. They want great products at reasonable prices which meet their needs.

Bumper year

In 2005 they certainly got them! The US went flat screen and digital. From digital television (DTV) to digital cameras, from MP3 players to satellite and HD radio, from in-car entertainment units to the best in high-performance audio, the consumer electronics industry continues to be a hit with consumers around the world. Indeed, new CEA sales forecasts issued this week show that this electronics romance will drive total US sales of CE products to reach more than $135bn (£76bn) in 2006.

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