Mobile TV forecast

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According to a new report by Cambridge-based Cantab Wireless, the number of people receiving mobile TV will reach 472m by 2013.

According to a report by Cantab Wireless, the number of people receiving mobile TV will reach 472 million by 2013.

The report - 'Mobile TV: Technologies, Country Cases, and Forecasts for 2009-2013' - argues that subscriber growth is anticipated to be strongest in Asia at first, especially in Korea and Japan.

From 2010 onwards, Europe and the US are expected to catch up. Especially in Europe, the shortage of radio spectrum before the analogue TV networks shutdown may delay the launch of mobile TV networks in some countries, most importantly in the UK.

Also, from 2012-2013 onwards, mobile phone operators may start providing mobile TV services via upgraded LTE networks, which will offer greatly increased capacity. They will become serious competitors to broadcast TV systems. The current economic slowdown will only have a temporary effect on mobile TV user numbers.

The report includes a review of the various mobile TV standards. However, as the author of the report, Dr Juha Korhonen, points out: 'Even more important than choosing the right technical standard is choosing the right business model.'

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