Proto Labs and the Perfect StormflexT

Telford based Proto Labs is the manufacturing brains behind an unseen revolution in the outdoor advertising industry. The company’s two rapid prototyping operations, Protomold and First Cut, helped London based Urban Storm to design and manufacture a faster, easier and more secure system for hanging and securing large-scale graphics, outdoors.

Proto Labs and the Perfect Stormflex™ [Words: approx. 890]

In an average day, the average commuter is bombarded with thousands of advertising messages, most of which adorn the sides of haulage trucks and buildings and hoardings alongside main roads and busy junctions. As we rush to work we may not give them a second glance, but the technology used to hang and secure enormous graphic displays through even the worst of weather has recently taken an evolutionary leap forward.

Sam Cook is founder and managing director of Urban Storm, the company that is now responsible for securing many of the UK’s outdoor advertising graphic displays