Reduce your packaging

A free web-based seminar aims to help designers reduce the amount of packaging they use.

Sustainable business expert, Envirowise, is urging businesses to find out how tackling the issue of over-packaging can save them money by signing up for the free online ‘webinar’ early next year.

Taking place on 25 February 2009, the webinar is aimed at product and packaging designers to help them deal with rising material costs and increasing pressure to improve their environmental credentials.

Jenni Rosser, eco-design specialist at Envirowise, said: 'It is estimated that some 80 per cent of the cost of a product and its packaging is set at the design stage, so the benefits of thinking about resource efficiency from the outset can be a win-win situation for both the environment and the bottom line.'

Webinar participants can take part in a virtual seminar covering practical elements of eco-design including redesign exercises, comments from key stakeholders in the design industry and a live redesign activity decided on the day by participants.