From a sales office founded in 2015 to a branch office – a big step and at the same time a logical consequence of market conditions. The Korean market holds high potential for turn-key solutions with industrial image processing and is home to many well-known, international users, above all in the semiconductor industry, in the automotive industry, in display production or in medical technology. "With our own subsidiary in South Korea, we want to consolidate our presence in this important market and signal security, reliability and strength to our customers," emphasizes Christian van der Ploeg, APAC Representative Director at IDS.
Jake Choi will be responsible for the business in South Korea as head of the new IDS Imaging Development Systems Korea Ltd. He not only has extensive experience in machine vision, but also has an outstanding sense of market developments and customer needs. He aims to develop the Korean market continuously. "The company's investment in the branch and hiring more people, which also entails a doubling of office space, demonstrates the strategic importance IDS attaches to the Korean market," underlines Choi.
In addition to the new subsidiary in South Korea, IDS already has its own branches in the USA, Japan and Great Britain as well as two sales offices in France and the Netherlands.