Promoted content: Innovation is in the DNA at WL Gore & associates

a start-up mentality, despite being 60 years old

Materials science business W. L. Gore & Associates is sixty years old, but to look at its culture and structure you would think it was a start-up. The business, which is referred to as an ‘Enterprise’ fosters a work environment where ‘Associates’ (employees) are encouraged to exercise their natural curiosity and innovative spirit in ways that influence everything Gore does. This culture of innovation was set out by Gore’s founders, Bill and Vieve Gore, back in 1958, and their philosophy and principles still define the Enterprise decades later, enduring global expansion and growth.

CLICK HERE TO VIEW A TIMELINE OF INNOVATION AT W.L. GORE & ASSOCIATES

Innovation runs through Gore’s DNA. You can see this by reviewing the diverse list of products that they help create, including implantable medical devices such as vascular grafts, protective clothing, data transmission cables aboard the International Space Station, automotive fuel cells, guitar strings and mobile phone vents. All of these items have high societal value, and all rely on Gore’s flagship fluoropolymer, expanded polytetrafluoroethylene (ePTFE). This revolutionary material has amazing properties; it’s lightweight, porous, strong and versatile. It can withstand the harshest of conditions, which enables Gore to help its customers address their greatest technical challenges – be they in space, below the sea or in the heat of a fire.