Andrew Wade

Student vloggers hired for engineering push

News

EngineeringUK has hired two students to be video bloggers (vloggers) in an effort to inspire the next generation of engineers.  

 

Video blogging is becoming an increasingly popular medium of communication

The move is part of its campaign to support Tomorrow’s Engineers Week 2015, taking place in November. Lily Kate France, an A Level student from Lancashire, and Nayeeb Chowdhury, a chemical engineering undergraduate from University College London, will be tasked with creating YouTube content that showcases the latest science and technology.

“Lily and Nayeeb are energetic STEM advocates who will bring engineering to life for young people across the UK.,” said Paul Jackson, EngineeringUK chief executive.

“Vlogging brings a new dimension to Tomorrow’s Engineers Week with our new young stars showcasing engineering in action across the UK. We want as many engineers as possible to feature as they highlight the wonderful careers engineering has to offer.”

Vlogging is a huge growth area, particularly for the teenage market, and Global Web Index data suggests more than half of teenagers are now using YouTube to find information. Stars such as Zoella have used the channel to connect with an entire generation, and nearly a quarter of 11-19 year old girls (24%) claim her as a role model.

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