IDC Selected for Government Designs on £3bn Market in China

The China Design Taskforce has been set up by the UKTI with the sole purpose of helping the most talented British design consultancies win business in China.  The UKTI has identified a host of opportunities emerging as Chinese companies begin to move beyond contract manufacturing and look to build brands with global appeal.  It argues that such companies will be spending more time and money on creative design, marketing and branding, particularly considering the potential for increased exposure with the upcoming Olympics in Beijing.

Datchet-based IDC has decades of experience under its belt, starting out as a small agency in 1972.  Nowadays, IDC has grown to a 21-strong business working for small, medium and large organisations in numerous commercial and industrial sectors.   Recent projects have included designing the first ever portable medical heart monitor for consumers, through to creating drug delivery devices and developing state-of-the-art solar energy systems for the future.